Privacy policy

Last updated: May 24, 2026

Deadfall Design operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). Deadfall Design is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

Personal Information We Collect or Process

When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you or another person. We may collect or process the following categories of personal information depending on how you interact with the Services:

  • Contact details including your name, address, billing address, shipping address, and email address.
  • Financial information including payment card information, transaction details, and payment confirmation.
  • Account information including your username, password, security questions, preferences and settings.
  • Transaction information including the items you view, add to your cart, purchase, return, or cancel.
  • Communications with us including information you include when contacting us for customer support.
  • Device information including information about your device, browser, network connection, IP address, and other unique identifiers.
  • Usage information including information about how and when you interact with or navigate the Services.

Personal Information Sources

  • Directly from you when you create an account, visit or use the Services, or communicate with us.
  • Automatically through the Services from your device when you visit our website, through cookies and similar technologies.
  • From our service providers when they collect or process your personal information on our behalf.
  • From our partners or other third parties.

How We Use Your Personal Information

  • Provide, tailor, and improve the Services. To process payments, fulfill orders, manage your account, arrange shipping, facilitate returns, and improve your shopping experience.
  • Marketing and advertising. To send marketing and promotional communications by email. You may opt out at any time using the unsubscribe link in any email we send.
  • Security and fraud prevention. To authenticate your account, provide a secure payment experience, and detect or take action against fraudulent or malicious activity.
  • Communicating with you. To provide customer support and maintain our business relationship with you.
  • Legal reasons. To comply with applicable law, respond to valid legal process, and enforce our terms and policies.

How We Disclose Personal Information

We may disclose your personal information to third parties in the following circumstances:

  • With Shopify, vendors, and other third parties who perform services on our behalf (e.g. payment processing, data analytics, customer support, cloud storage, fulfillment and shipping).
  • With business and marketing partners to provide marketing services. Our partners will use your information in accordance with their own privacy notices.
  • When you direct or consent to our disclosure of certain information to third parties, such as to ship you products.
  • In connection with a business transaction such as a merger or bankruptcy, to comply with applicable legal obligations, to enforce our terms of service or policies, and to protect or defend the Services, our rights, and the rights of our users or others.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve the Services for you. Information you submit to the Services will be transmitted to and shared with Shopify as well as third parties that may be located in countries other than where you reside. To learn more about how Shopify uses your personal information and any rights you may have, you can visit the Shopify Consumer Privacy Policy. You may also exercise certain rights with respect to your personal information at the Shopify Privacy Portal.

Analytics and Tracking Technologies

We use Google Analytics to help us understand how visitors interact with our website. Google Analytics collects information such as how often users visit the site, what pages they visit, and how they arrived at our site. We use this information to improve our website and services. Google Analytics collects your IP address and assigns it an anonymized identifier — it does not collect your name or other directly identifying information. Google's ability to use and share information collected through Google Analytics is governed by the Google Privacy Policy. You can prevent Google Analytics from recognizing you on return visits by disabling cookies in your browser or installing the Google Analytics opt-out browser add-on.

We may also use cookies and similar tracking technologies to enhance your experience on our website, remember your preferences, and analyze site traffic. You can control cookies through your browser settings. Note that disabling certain cookies may affect the functionality of the Services.

Use of AI and Automated Tools

We may use AI-powered tools to support certain business operations, such as customer service, content creation, and store management. These tools may process limited data about interactions with our Services in order to provide their functionality. We do not use AI tools to make automated decisions that have a legal or similarly significant effect on you as a customer. Any AI tools we use are subject to their own privacy policies and data handling practices, and we take reasonable steps to ensure your information is handled appropriately when these tools are involved.

Third Party Websites and Links

The Services may provide links to websites or other online platforms operated by third parties. We do not guarantee and are not responsible for the privacy or security of such sites. Our inclusion of such links does not imply any endorsement of the content on such platforms or of their owners or operators.

Children's Data

The Services are not intended to be used by children, and we do not knowingly collect any personal information about children under the age of majority in your jurisdiction. If you are the parent or guardian of a child who has provided us with their personal information, you may contact us using the details below to request that it be deleted. As of the effective date of this Privacy Policy, we do not have actual knowledge that we "share" or "sell" personal information of individuals under 16 years of age.

Security and Retention of Your Information

We take reasonable steps to protect your personal information, but no security measures are perfect or impenetrable. We cannot guarantee perfect security, and information you transmit to us may not be secure while in transit. How long we retain your personal information depends on factors such as whether we need it to maintain your account, provide Services, comply with legal obligations, or resolve disputes.

Your Rights and Choices

Depending on where you live, you may have some or all of the following rights. These rights are not absolute and may apply only in certain circumstances.

  • Right to access / know. You may request access to personal information we hold about you.
  • Right to delete. You may request that we delete personal information we maintain about you.
  • Right to correct. You may request that we correct inaccurate personal information we maintain about you.
  • Right of portability. You may request a copy of the personal information we hold about you and ask that we transfer it to a third party, in certain circumstances.
  • Right to opt out of targeted advertising. Depending on where you reside, you may have a right to opt out of the processing of your personal information for targeted advertising purposes. To learn more about Global Privacy Control, visit globalprivacycontrol.org.
  • Managing communication preferences. You may opt out of promotional emails at any time using the unsubscribe option in any email we send. We may still send you non-promotional emails about your account or orders.

You may exercise any of these rights by contacting us using the details provided below. We will not discriminate against you for exercising these rights. We may need to verify your identity before processing your request.

Complaints

If you have complaints about how we process your personal information, please contact us using the details below. Depending on where you live, you may have the right to lodge a complaint with your local data protection authority.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will post the revised Privacy Policy on this website and update the "Last updated" date. We encourage you to review this page periodically for any changes.

Contact

Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please email us at deadfalldesign@gmail.com. We are based in Idaho, United States.